While on a recent vacation to Portugal’s Azores islands, I purchased a pair of Melissa Vinyl T-strap wedges in grape purple – and I’m hooked. The Brazilian company is the original purveyour of the jelly shoe and for 28 years has been making fun, sexy, cute, comfortable and candy-scented shoes that are available all over the world.
I know that you’re probably hesitant to give plastic shoes a try because of the dreaded blisters that your jelly shoes gave you when you were a kid, even though you never took them off damn it. But Melissa shoes are made with their patented MEFLEX™ material that molds to the shape of your feet so they’re always the perfect fit! Further proof that these are grown-up jelly shoes, Melissa has collaborated in the past with designers and artists such as Jean Paul Gaultier, Karim Rashid and Alexandre Herchcovitch. The latest ooh- and awe-inspiring partnership is with the grand dame of fashion herself, Vivienne Westwood. Melissa shoes are available in Toronto at Imelda, Balisi, Little Burgundy, Due West/Next Door and Dew.
Here are some of my favourites from the Fall 2009 collection:
— Jodi Goulart