She’s Got Curves

Old Hollywood siren Veronica Lake was known for many things — her smouldering screen presence, pin-up model career and rebellious reputation — but one trait that continues to live on is her trademark peek-a-boo hairstyle. This sophisticated and flirtatious look of cascading waves and a deep side part has experienced a resurgence with actresses Amanda Seyfried, Megan Fox and Blake Lively all wearing the style on the red carpet recently. If you want to bring out your inner femme fatale for your next night out, then use the following tips from Alain Larivee, John Frieda Creative Consultant.

Veronica Lake's Iconic Look

Veronica Lake's Iconic Look

Blake Lively Channels Veronica Lake At A Film Premiere

Blake Lively Channels Veronica Lake At A Film Premiere

1. Prep wet hair with John Frieda Luxurious Volume Always Stylish Gel-Creme for maximum coverage, ideal style-ability and major volume.

2. Brush hair to remove any tangles and then wrap hair around magnetic rollers taking care to place them in the direction you want your hair to ultimately fall.  Allow hair to dry thoroughly.

3. Once your hair is dry unwind it from around rollers and carefully brush through.

4. Finish with John Frieda Frizz-Ease 100% Shine Glossing Mist to achieve a glistening finish and John Frieda Moisture Barrier Firm-Hold Hairspray to hold your finished look.

John Frieda Luxurious Volume Always Stylish Gel Creme, $10.49 at drugstores

John Frieda Luxurious Volume Always Stylish Gel Creme, $10.49 at drugstores

John Frieda Moisture Barrier Firm Hold Hairspray, $10.49 at drugstores

John Frieda Moisture Barrier Firm Hold Hairspray, $10.49 at drugstores

— Jodi Goulart

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A Retro Girl’s Guide To Fashion, Beauty & Life

My mom always said I should have been born in another time. For as long as I can remember, I’ve been obsessed with the quest for the perfect red lipstick, pencil skirt, peep-toe heels, leopard-print jacket, anything with black lace and, most recently, two-piece high-waisted bikini. I ache for a two-tone Chevy Bel Air to call my own and a bedroom dripping in boudoir lace, etched mirrors and beads.

I know there are lots of women out there just like me. So whether you’re looking to channel some old Hollywood glamour for an upcoming party or just want to know about the latest perfumes and rich body cremes to add to your bedroom vanity, then What Would Marilyn Do? is for you. Not surprisingly, a longing for simpler times is the strongest now than it’s ever been. With so many big name beauty brands and fashion labels appealing to the retro gal in all of us, we can easily channel our inner pin-up girl! I’ll show you how.

Jodi Goulart

Here are just some of the fashion icons who inspire me:

Marilyn Monroe

Marilyn Monroe

Veronica Lake

Veronica Lake

Dita Von Teese

Dita Von Teese

Gwen Stefani

Gwen Stefani